Technical SEO the agent can actually fix
Crawl and index problems, canonical and hreflang errors, redirect chains left behind by a slug change, broken XML sitemaps, robots.txt rules, duplicate or truncated titles and meta descriptions, orphan pages, and Core Web Vitals regressions. The agent runs the check, names the exact URLs, and writes the fix.
Sounds like
“Search Console says 240 pages are crawled but not indexed. Work out why and fix it.”
Generative engine optimization (GEO)
The work that gets a page quoted by ChatGPT, Perplexity, Gemini, and Copilot rather than only ranked by Google: crawler access for AI user agents, llms.txt and llms-full.txt, direct-answer passages that still make sense when they are lifted out of the page, entity clarity, and first-party data worth citing.
Sounds like
“Perplexity cites a competitor for "wordpress care plan cost" and never us. Fix our page so it gets cited.”
AI Overviews readiness (AIO)
Structuring pages so Google AI Overviews and AI assistants can pull a clean answer out of them: question-shaped headings, a speakable opening answer, comparison tables, FAQ blocks that match the FAQPage schema exactly, and freshness signals on the pages carrying the answer.
Sounds like
“Rewrite our pricing page so it answers "how much does WordPress maintenance cost" in the first paragraph.”
Schema and structured data implementation
JSON-LD written into the theme rather than bolted on by a plugin: Organization, Service and Offer, Article, Product, FAQPage, BreadcrumbList, ItemList, speakable, and Person. Validated before it ships and kept in sync with what the page actually says, because schema that contradicts the page is worse than none.
Sounds like
“Add Product and Offer schema to all 60 shop pages and make sure the prices match the live ones.”
Front-end issues, down to the line
Layouts that break at one breakpoint, a JavaScript error killing the mobile menu, layout shift from a late-loading font, render-blocking CSS, forms that submit but never confirm, and accessibility problems that stop real people from using the site.
Sounds like
“The pricing table overlaps the footer on iPhone between 390px and 430px wide.”
Back-end issues, at the code level
PHP fatals and deprecation notices, slow or unindexed database queries, wp-cron that quietly stopped running, REST endpoints returning 401 or 500, failed migrations, transactional mail that never leaves the server, and plugin conflicts traced to the actual hook.
Sounds like
“Orders save fine but the confirmation email never sends. Find where it fails and fix it.”
Ongoing SEO adjustments after launch
The follow-through most sites skip: redirects mapped before a URL changes, internal links added when a new page ships, cannibalisation resolved between pages chasing the same query, meta rewritten on pages losing clicks, and content refreshed on a schedule rather than a whim.
Sounds like
“We are moving /services/ to /wordpress-services/. Map every redirect and update the internal links.”
The more accurate the request, the shorter the round trip. A URL, a screenshot, an error message, or
the query you are trying to win is usually enough for the agent to skip the clarifying questions and
go straight to a proposed change. Anything it cannot verify on the live site it asks about rather
than guesses, and anything destructive still goes to a human first. Deeper programmes of work, such
as a full audit or a migration, are scoped as a project on top of the plan rather than pretended to
be a single task.